AdSense Changes How It Calculates And Reports YouTube Earnings

Google AdSense announced that they have started calculating and reporting on earnings from YouTube slightly differently. AdSense will no longer calculate and report AdSense for Content Host earnings for YouTube partners. Instead, AdSense earnings from YouTube videos will only be calculated by YouTube and displayed in YouTube Analytics.

Yahoo Strikes Deal To Run Contextual AdSense Ads From Google

Yahoo has announced that it will be working with Google. No, not on search-triggered advertising, Bing is still Yahoo’s exclusive partner there; but, Google will non-exclusively provide contextual ads that will appear throughout Yahoo’s properties and certain co-branded sites. The ads will come through AdSense for Content, with mobile ads provided by AdMob.

Google Launches New Certification Program For AdSense Consultants & Service Providers

Google announced today it is launching an AdSense Certified Partner Program to vet consultants and service providers managing AdSense accounts for publishers. Similar to Google’s AdWords and Analytics Certified Partner programs, individuals and companies can qualify to become a Google AdSense Certified Partner by passing the certification exam and meeting program requirements.